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CURRENT
JOB POSTINGS:
To
post your organization's public relations or marketing related
positions,
contact the website chair. Listings will be posted for 90 days.
Account
Service Manager
The Roberts Group, Inc.
Waukesha, WI
4/17/2008
Overview:
Important liaison
role between account executive, agency and client. Responsible
for getting direction from account executives and completing
projects on time and on budget. Backup to the account executive
for client contact. ASMs make it their business to learn the clients’ business
thoroughly by conducting ongoing analyses, including review of
the clients’ business plans, to identify present and potential
problems and opportunities.
Qualifications:
An intermediate position for a college graduate with three
to five years of relevant agency and/or health care work experience.Clear
and concise thought process and communications skills; excellent
writing skills. Bachelor’s degree in marketing, advertising,
communications or related field. Minimum two years experience in
a health care-related field preferred. Highly organized with strong
attention to detail. Ability to work collaboratively with other team
members to create excellent products in a friendly environment.
Responsibilities:
Drafts creative briefs for account executive and/or client
approval as appropriate and oversees implementation of approved client
projects and plans. Monitors status of assigned client projects and
takes action to ensure all are completed on time and satisfactorily
prepared for client
review. Provides direction to account service coordinator and senior
account service coordinator to keep client projects moving through
TRG systems
on time and on budget, alerting account executive to potential problems,
budget variances, etc. Starts complex new jobs for client projects,
gathering all needed info from other account service team members,
media and production. Completes media request forms and follows up
on media buys and plans. Provides support on research projects, drafting
objectives and supporting documents; suggesting methodologies and
scope; analyzing results, drafting summary and recommendations; and
preparing final documents or presentations as appropriate. Attends
client meetings and prepares and distributes client conference reports
following meetings as directed; when account executive is
unavailable, leads in client communication to advance and complete
projects, provide requested information, etc. Drafts copy for review
by account executive (brochure and other basic copy, marketing plans,
internal communications plans, research reports,
educational pamphlets, etc.). Monitors maintenance of electronic
file folders for assigned clients. Reviews creative projects, flags
questions and concerns, and proposes solutions for account executive
review. Briefs creative, production and media staff in support of
account executive client projects. Thinks proactively and recommends
strategies and opportunities that lead to greater client success;
coordinates with other agency team
members to provide timely project estimates to clients. Recommends
new business opportunities with existing clients and plays a role
in their development; supports account executive in other
new business development efforts.
Contact:
Chris M. Calhoun . Human Resource Manager
The Roberts Group, Inc . Celebrating 25 years of Health Care Excellence
730 N. Grand Ave . Waukesha, WI 53186
Tel (262) 549-6848 . Fax (262) 549-6842 . Toll-free (866) 549-6848
ccalhoun@therobertsgroup.com. www.TheRobertsGroup.com.
Internet
Marketing Coordinator
St. Mary's Hospital
Madison, WI
4/16/2008
Overview:
This position
coordinates development, implementation and evaluation of the St.
Mary’s Internet and intranet web strategy and
other e-marketing and communications programs.
Description:
Experienced individual sought to manage Internet and Intranet websites
for St. Mary’s Hospital and affiliated organizations. Works
with dynamic internal group to develop and implement e-marketing
programs to meet strategic objectives. Bachelor's degree in marketing,
public relations, business, computer science or related field. Three
to five years experience with Internet marketing and on-line applications,
including social media. For more information and to apply on-line
please visit our website at www.stmarysmadison.com.
A
Member of SSM Health Care. Compassion, Respect, Excellence, Stewardship, Community.
An Affirmative Action/Equal Opportunity Employer.
Marketing
and Public Relations Coordinator
St. Mary's Hospital
Madison, WI
4/16/2008
Overview:
This position coordinates various external
and internal marketing and public relations programs including
consultation for affiliate hospitals.
Description:
Coordinates marketing and public relations programs and campaigns
for selected programs of St. Mary’s Hospital and other affiliated
hospitals. Works with dynamic internal group to develop and implement
strategic marketing plans.Assists in development of print and broadcast
advertising. Ideal candidate will have a Bachelor’s Degree
in marketing, public relations, communications, business, or related
field. Minimum of 2-5 years progressive marketing
and public relations experience required. Experience in health
care preferred. Driver’s license
required for travel to affiliated hospitals outside Madison. Days. Salaried position.
For more information and to apply on-line please visit our website
at www.stmarysmadison.com.
A Member of SSM Health Care. Compassion, Respect, Excellence, Stewardship, Community.
An Affirmative Action/Equal Opportunity Employer.
Marketing
Communications Specialist (Web)
Gundersen Lutheran Health System
La Crosse, WI
3/17/2008
Gundersen Lutheran
is currently seeking Marketing & Communications
Specialist (Web) who will be responsible for implementing a range
of e-marketing initiatives to enhance the image of Gundersen Lutheran
and advance the development of a positive brand, via the Internet.
The position develops and implements a cohesive and meaningful
communications program for external and internal audiences, including
serving as content development expert for the external web page.
Qualified candidates will have: BA/BS in English, Communications,
Marketing, Journalism or related field; 3-5 yrs. experience in
a corporate marketing or public relations department; good understanding
of the principles and techniques of internal and external communications,
including the web; good understanding of communications strategy
and implementation tactics; ability to put a plan in place and
follow through to the end; excellent writing/editing/reporting/presentation
skills; ability to work on tight deadlines in dynamic situations;
strong interpersonal skills, i.e., ability to establish positive
relationships and work within a team environment; excellent project
management and organizational skills; knowledge of healthcare industry,
products, services and philosophy; complete understanding of impact
of decisions and how it may impact other areas; ability to evaluate
processes and recommend changes if needed.
Preferred candidates will have: Good understanding of web strategies,
generating copy and creative content, implementing e-marketing
functions and championing consumer-driven, web-based initiatives;
2 yrs. experience relating to upper-level decision makers; editing
experience, photography.
Gundersen Lutheran Health System offers an excellent work environment,
competitive salary and great benefits package.
For more information and to apply, please visit our website:
www.gundluth.jobs (no hard copy or e-mailed applications or resumes, please).
We support a safe, healthy and drug-free work environment through
background checks and controlled substance screening. EOE/AA/TTD/LEP
Marketing
Director
Unity
Health Insurance
Sauk City, WI
3/10/2008
Unity Health
Insurance is a growing and dynamic managed care organization,
located in Sauk City, Wisconsin. Unity is an affiliate of UW Health.
We are seeking a highly motivated individual with a strong Marketing
background to be responsible for Unity’s advertising and
marketing strategies and to join our Senior Leadership Team.
The ideal candidate will have the following knowledge and skills:
10-15 years Marketing experience in a Health care and consumer products environment
Experience in a Project Management environment strongly preferred
3-5 years of management/leadership experience
Direct consumer marketing experience
Broad background in advertising, marketing and communications
Excellent communications skills
Experience in product development and the product development cycle
Proven track record in market research
Web based experience
Work strategically with Corporate partners
Travel as necessary
A MBA in Marketing or related field or equivalent experience is
strongly preferred.
Unity’s home office is just a short 20 minute, scenic drive
on a four-lane highway from the west side of Madison. We offer
a fast-paced work environment, competitive salary and excellent
benefit package in a team oriented culture. If interested,
please apply on-line at humanresources@unityhealth.com by March
21. Please
provide salary requirements.
Web
Marketing Specialist
Security
Health Plan
Marshfield, WI
3/7/2008
Security Health Plan of Wisconsin, Inc. (SHP), a health maintenance
organization owned by Marshfield Clinic, is dedicated to optimizing
the
health of the populations it serves by providing access to health
care,
serving as an advocate for customers, and managing health care
resources to maximize value. Due to increased growth we are in
search of a creative, customer-focused Web Marketing Specialist
to join our
Marketing team. Under the guidance of the Marketing Managers, the
Web
Marketing Specialist will focus on planning, researching, organizing,
writing/developing, editing/updating, and maintaining written and
multimedia content for SHPs internal and external Web sites. This
person will also be knowledgeable regarding all aspects of SHP's
public
relations and marketing communications program, and will assist
in those
areas as needed. Duties include: responsible for the editorial
coordination and production of written or multimedia copy/content
for
SHP's internal and external Web sites; develop and create new ideas
for
copy and content on SHP's Web sites; work closely with department
and
product line representatives to research, write, plan, and maintain
their portions of the Web site; responsible for online marketing
which
includes brand building, advertising, maintaining search engine
and
directory listings, coordinating online promotions, developing
reciprocal links and any other efforts to bring traffic and attention
to
SHP and its Web sites; and research and monitor latest trends,
tools,
and technologies in healthcare and the creation and evolution of
the
Internet/World Wide Web.
A Bachelor's degree in communications, journalism or related field
is
required. Additional education in information systems or related
field
preferred. A minimum of one to three years experience with web
site
development; familiarity with and experience browsing the World
Wide
Web; a solid understanding of search engines and directories, web
marketing; proven ability to research and produce written copy
for a
variety of materials on a timely basis; experience using HTML editors
and graphic design software (Microsoft FrontPage, Macromedia
Dreamweaver, Adobe Photoshop, PhotoImpact); experience using Microsoft Access
and other Microsoft Office products; and excellent oral
communications skills.
For additional details or to apply online please visit
www.securityhealth.org or www.marshfieldclinic.org.
Phone: 715.387-5342.
Marshfield Clinic is an Affirmative Action/Equal Opportunity Employer
that values diversity. Minorities, females, individuals with
disabilities and veterans are encouraged to apply.
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